GoShuka - farm products from the regions of Armenia in your kitchen — healthy, quick and patriotic. The flavors and freshness you’ve been looking for!
Fresh and natural products from Armenian farmers — the taste of childhood, traditions, and care for your health in every bite. We connect rural producers with city dwellers to make healthy eating more accessible.
Our project represents a new approach to supporting and developing agriculture. We are creating an efficient and transparent platform that facilitates the direct and accessible sale of Armenian farm products, benefiting both producers and urban residents, as well as other consumers. This helps increase the income of rural producers, strengthens the country’s food security, and ensures that people have access to fresh, high-quality local products at affordable prices.
About the GoShuka project
GoShuka is not just an innovative marketplace for farm products; it is a socially driven project that supports Armenian villages and makes healthy, high-quality products accessible to urban residents. Most importantly, you know the seller personally and have full information about the product. We believe that life in the countryside is not about survival but about prosperity, confidence in the future, and honest labor that brings real benefits.
Our mission
- Provide farmers the opportunity to sell their products directly, without intermediaries, at fair prices
- Support the development of agriculture and small businesses
- Help preserve traditions and family farms
- Ensure fast delivery while maintaining proper temperature conditions
How do we help villages?
Thanks to our logistics system, we deliver products to cities within 24 hours of harvest or production, maintaining the proper temperature at every stage.
How is freshness maintained?
Each farmer downloads our GoShuka app, registers, and lists their products in the appropriate category, providing detailed descriptions of both their activities and products (with photos and videos). Buyers also download the app and register, after which they can place an order with any farmer. The farmer has 2 hours to confirm the order. Once confirmed, the farmer must bring the order to the local GoShuka warehouse within a maximum of 6 hours and hand it over for delivery. Every morning, a vehicle with orders heads to the GoShuka distribution center in Yerevan, from where deliveries are made to customers.
How does it work?
What can you buy?
Everything produced in Armenian villages:
- Meat & Poultry (beef, lamb, goat, chicken)
- Dairy Products (cheese, sour cream, rejan, matsun, butter)
- Vegetables & Fruits (seasonal and organic)
- Honey, Nuts & Dried Fruits
- Homemade Baked Goods & Preserves
- And much more, including non-food products!
Our suppliers are farmers who pass down traditions from generation to generation. We provide as much information as possible about them and their products, assist them with fast delivery, and strive to maintain freshness throughout the entire delivery process.
Who are our suppliers?
Why Are Farm Products
Better?
Better?
- Natural – Free from preservatives and artificial additives
- Fresh – Delivered straight from farms right after harvest or production
- High Quality – Grown with love and care for health
- Supporting Local Farmers – It's more important to support domestic farmers than foreign producers
- Provide farmers the opportunity to sell their products directly, without intermediaries, at fair prices
- Support the development of agriculture and small businesses
- Help preserve traditions and family farms
- Ensure fast delivery while maintaining proper temperature conditions
How do we help villages?
Why Are Farm Products Better?
- Natural – Free from preservatives and artificial additives
- Fresh – Delivered straight from farms right after harvest or production
- High Quality – Grown with love and care for health
- Supporting Local Farmers – It's more important to support domestic farmers than foreign producers
How does it work?
Each farmer downloads our GoShuka app, registers, and lists their products in the appropriate category, providing detailed descriptions of both their activities and products (with photos and videos). Buyers also download the app and register, after which they can place an order with any farmer. The farmer has 2 hours to confirm the order. Once confirmed, the farmer must bring the order to the local GoShuka warehouse within a maximum of 6 hours and hand it over for delivery. Every morning, a vehicle with orders heads to the GoShuka distribution center in Yerevan, from where deliveries are made to customers.
Our suppliers are farmers who pass down traditions from generation to generation. We provide as much information as possible about them and their products, assist them with fast delivery, and strive to maintain freshness throughout the entire delivery process.
Who are our suppliers?
How is freshness maintained?
Thanks to our logistics system, we deliver products to cities within 24 hours of harvest or production, maintaining the proper temperature at every stage.
What can you buy?
Everything produced in Armenian villages:
- Meat & Poultry (beef, lamb, goat, chicken)
- Dairy Products (cheese, sour cream, rejan, matsun, butter)
- Vegetables & Fruits (seasonal and organic)
- Honey, Nuts & Dried Fruits
- Homemade Baked Goods & Preserves
- And much more, including non-food products!
"Cool. I’ll teach my mom how to order through your app; she does the cooking. It’s important to eat healthy and maintain a good lifestyle. Thank you for this opportunity!"
Anna, Yerevan
"I've been waiting for an opportunity to increase the number of customers and grow my farm. Awesome!"
Artur, farmer from Kapan
"Finally found an app where I can order dairy products and feed my children truly natural food! Just like at my grandmother's village."
Marina, Yerevan
What our customers say
Eco-Friendliness — No chemicals or harmful additives
Honesty — We support local farmers, not intermediaries
Natural Quality — Products like they're from your own farm
Freshness — Delivered as quickly as possible
Honesty — We support local farmers, not intermediaries
Natural Quality — Products like they're from your own farm
Freshness — Delivered as quickly as possible
Why Choose GoShuka?
Where do the products come from?
All products come from farms and households in Armenia, directly from the producers. We help farmers find buyers and help customers find the products they need.
All products come from farms and households in Armenia, directly from the producers. We help farmers find buyers and help customers find the products they need.
How can I contact you?
You can reach out to us on social media or give us a call — contact details are provided below.
You can reach out to us on social media or give us a call — contact details are provided below.
Will there be an option to order online?
Currently, our website is informational, and orders are placed through the simple yet well-designed mobile app “GoShuka.” All you need to do is download it and go through a quick registration process.
Currently, our website is informational, and orders are placed through the simple yet well-designed mobile app “GoShuka.” All you need to do is download it and go through a quick registration process.
FAQ